READER'S DIGEST FREE BOOK OFFER

To gain trial for their series of condensed novels (Of Love & Life and Select Editions) and cookbooks (Eat Well Live Well), Reader's Digest is offering free copies for mail-in promotions. They will handle the mailing, ensure stock availability and honour all redemptions – however large. The only charge will be for postage and packing. Companies taking advantage of this offer include Fox's Biscuits, Maxwell House, Somerfield and So-Good.


GET DUMMIFIED: TECHNICAL INFO SIMPLIFIED

Do you have a technical manual or booklet that's suffering from information overload? If so, the For Dummies team – world experts in creating bestselling reference titles – will come to the rescue. They will simplify the text and presentation so it's just right for your market. More>>


MAGAZINE COVERMOUNTS

Magazines use covermounted books to boost circulation. However, these books can also provide a low-cost and focused promotional vehicle for third parties. For instance, as a sponsor you can propose the subject matter, add branded material and tailor distribution to specific outlets, e.g. supermarkets.

Books4Promotions have produced over 80 covermount books for IPC Media, Emap and Future Publishing - covering a wide range of subjects from soccer to pet care. More>>


RESOURCE MATERIAL

Do you need a specific image for a leaflet or material for a new website? Our publishing contacts have thousands of digitalised photos and illustrations on database as well as text on practically any subject. So, whether you are talking to pregnant mums or financial directors of the FT100, we should be able to help you source the right material.

WE'VE BEEN ASKED...

"Can you get a sports personality to write the foreword?"

"The budget is 15p per copy"

"Do you have anything on garden pests, feng shui or Danish furniture?"

"What do text-messaging 12-year-olds read?"

"Can you bind in a perforated coupon?"

"The book mustn't weigh more than 60g"

"Romantic bestsellers... but nothing too raunchy!"

"I'm meeting the client this afternoon..."

"...oh, and we'll need a Spanish translation"

"The cover needs to look and feel like alligator skin...pink would be great"

"Each recipe has to feature our client's product"

"The map needs to show the location of our client's hotels and inns"

"Our chairman's wife has written a children's book. Can you find a suitable publisher"

"We're targeting elderly people with bladder problems. Any thoughts...?"

"Can you get the Soil Association to endorse the book?"


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